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The Côte d’Azur promises the most wonderful surprises! So much emotion in one place: Nice, Cannes, Antibes Juan-les-Pins, Menton, Grasse, Saint-Paul-de-Vence, Eze, Monaco, the Mercantour National Park… Whatever the season, the Côte d’Azur is a sunny destination animated the all year round, both for leisure and business.




Côte d’Azur France ranks as the leading French tourist destination after Paris. Nice Côte d’Azur airport is the 2nd busiest airport in France. A unique identityforged by the contrast between sea and mountain.

An extraordinary cultural heritage which embraces a large part of the history of humanity. An abundant crucible of creative activity for artists from all over the world. A wealth of international festivals and large events.

Gastronomy gorged by sun, given a contemporary twist by the greatest chefs. A wide range of leisure activities and infrastructures… which have seduced visitors from all over the world for over one and a half centuries.

Alexandra Borchio-Fontimp

We are delighted to welcome you to the Côte d’Azur France!

The UAE is a major market for the Côte d’Azur, representing 10% of total overnight stays in France.

The Middle East is the number two market for long-haul tourism to the Côte d’Azur, after the United States, and is a pillar of luxury tourism. It accounts for 12% of international tourist spending worldwide. The ties that connect these countries to the Côte d’Azur run deep and have grown stronger over time. The Côte d’Azur hosts more than 100,000 stays from the UAE per year, most of which are accommodated by the region’s leading hotels. The number of flights between the two regions, with five direct routes scheduled for the 2024 summer season, makes up for the relative distance between them.

The UAE also provides a clientele with the highest average purchasing power, who are attracted by the stylish and luxury hotels of the Côte d’Azur, fine food, cultural sites and shopping experiences. And when it comes to luxury shopping, the Côte d’Azur can rival any major capital city. It is home to the top names in fashion and accessories, along with the pick of jewellery and fine watchmaking. In 2022, Cap 3000 shopping centre was voted the world’s best shopping centre at the MIPIM Awards.

The hotel industry is constantly evolving, as embodied by strong growth in luxury accommodation, with new establishments in Nice, Cannes and Antibes Juan-les-Pins. Yet Côte d’Azur France also has a wealth of other assets beyond these eye-catching attractions. It is awash with light, majestic landscapes, and the promise of adventure in every shape and form. From idyllic surroundings, rich culture and outstanding cuisine to natural beauty and the bustle of city life, the Côte d’Azur has something for everyone and is an experience guaranteed to stimulate all the senses all around the year. Iconic gardens, fabled roads, snow-capped peaks and sunny coasts are just some of the features of a multifaceted destination filled with colourful diversity and the opportunity to travel in a multitude of ways.

We wish you a fruitful tradeshow here at the Château de Crémat and a warm welcome from #CotedAzurFrance !

Publié le 14 juin 2024