ITINAIR’BIS: DISCOVER REGIONAL AUTHENTICITY VIA THE BACK ROADS
The Pays de Grasse, a jewel nestled in the south of France, evokes images of picturesque landscapes, fields of perfumed flowers and a rich cultural history. There is now a unique and original way to discover this emblematic land: via the trips generated by the responsive website Itinair’Bis, in line with users’ centres of interest. This initiative affords visitors and residents the chance to spend longer on the heritage, art and culture of the Pays de Grasse.
ITINAIR’BIS REINVENTS SIGHTSEEING TOURS
It’s an invitation to explore the little-known corners and hidden gems of the Pays de Grasse. By creating a personalized route map, Itinair’Bis guides you along the B-roads, revealing fascinating stories, intriguing histories and architectural wonders that are often overlooked. This daring approach will allow you to see the region from a new and enriching perspective.
In the face of the surge in mass tourism, new solutions are emerging to promote a slower, more authentic and environmentally friendly trip. Itinair’Bis stands out among these alternatives by offering a travel experience based on exploring the side roads and highlighting local stakeholders.
ADD VALUE TO HERITAGE AND REDISCOVER THE BACK ROADS
Itinair’Bis transcends the simple concept of travel and sings the praises of a slow speed, conducive to making discoveries during a journey. In placing regional authenticity and cultural diversity at the heart of its approach, Itinair’Bis encourages you to immerse yourself in a more local version of tourism by integrating mobility as a key factor in this experience. Each route becomes an enthusiastic and entertaining adventure that allows you to explore the unexpected richness of the Pays de Grasse back roads.
By taking the time to travel on the side roads, you will have the opportunity to discover historic sites, talented craftsfolk, age-old traditions and local flavours. Each stop becomes an open window on culture and heritage.
By encouraging people to understand the importance of taking their time, Itinair’Bis reveals a world of enriching discoveries and authentic encounters, while preserving the very essence of the Pays de Grasse.
POSITIVE IMPACTS ON THE ENVIRONMENT AND THE LOCAL ECONOMY
Supported by the Pays de Grasse, Itinair’Bis follows a sustainable development approach. Itinair’Bis gives preference to the B-roads, advocating routes that are less built up and that consume less energy.
Beyond its environmental impact, Itinair’Bis plays a major role in the economic vitality of the regions explored. In highlighting the local craftsfolk and development stakeholders, Itinair’Bis bolsters the economic fabric by encouraging regional products and services as the first choice. This approach also has positive effects on employment, stimulating the hospitality sectors and local services.
Consequently, Itinair’Bis offers an authentic trip, supporting local communities and providing an immersive experience in which exploration, respect for the environment and economic dynamism converge.